Platform Features
Everything you need to build an AI business
From structured courses to downloadable resources - we give you an unfair advantage.
Structured Curriculum
Step-by-step modules on building AI SaaS products from idea to revenue.
Founder Community
High-signal forum of builders sharing real numbers and tactics. Coming soon.
Downloadable Resources
Code templates, boilerplates, and guides to accelerate your build.
Global Billing
Secure global payments powered by Paddle.
Growth Analytics
Track learning progress and startup growth metrics in one dashboard.
How It Works
From zero to revenue in 3 steps
Learn
Complete our structured curriculum covering AI product development from ideation to deployment.
Build
Use AI tools and code templates to rapidly prototype and ship your product.
Scale
Leverage community insights, mentorship, and analytics to grow your revenue.
Curriculum
What you'll learn
A practical, module-by-module path from idea to launched AI product. No fluff. Every module ships with a PDF guide.
Introduction to AI Founder Lab
Welcome to Build Your Own SaaS in 10 Days - the definitive course for entrepreneurs, non-technical founders, and ambitious builders who want to launch real, revenue-generating software products using AI-assisted development. This is not another "build a to-do app" tutorial. By the end of this course, you will have a production-ready SaaS product with authentication, payments, email notifications, AI features, and real users.
Your Arsenal for Building SaaS Products
Before you write a single line of code, you need to assemble your toolkit. This module walks you through every tool you'll use throughout this course - what it does, why it matters, and how to set it up. The key philosophy: use AI at every stage of the product lifecycle, from ideation to deployment to marketing.
From Shower Thought to Validated SaaS Idea
Most SaaS products fail not because of bad code, but because of bad ideas - or good ideas that weren't validated. This module teaches you how to use AI tools to rapidly validate your SaaS idea before writing a single line of code. Time: Day 1 Tools: ChatGPT, Gemini, Claude Cost: Free Output: Validated idea + business plan + technical specification document
Design Professional Screens and Branding with AI
Great SaaS products look great. In this module, you'll design your entire app - screens, logo, icons, and color palette - using free AI tools. No Figma experience needed. No design skills required. Time: Day 2 Tools: Google Stitch, Nano Banana, Crop-Circle, MakeAppIcon Cost: Free Output: Complete app design, logo, PWA icons, color palette
From Design to Working Prototype in Hours
This is where the magic happens. You'll take your designs from Module 2 and your technical spec from Module 1, feed them into Firebase Studio, and get a working prototype. Then you'll set up GitHub for version control and establish your development workflow. Time: Day 3 Tools: Firebase Studio, GitHub, Claude Code Cost: Free (Claude Code $20/mo optional) Output: Working prototype, GitHub repo, development workflow established
Setting Up Your Backend Infrastructure
Firebase is your entire backend - authentication, database, hosting, storage, and serverless functions - all managed by Google. This module walks you through setting up Firebase properly for a production SaaS application. Time: Day 4 Tools: Firebase Console, Firebase Studio Terminal Cost: Free (Blaze Plan, pay-as-you-go - $200 free credit for new accounts) Output: Fully configured Firebase project ready for development
Secure User Sign-Up, Sign-In, and Session Management
Authentication is the foundation of every SaaS product. In this module, you'll implement a complete auth system: email/password, Google, Apple, phone, and anonymous sign-in. You'll also build protected routes, session management, and email verification flows. Time: Day 5 Tools: Firebase Auth, Next.js, TypeScript Cost: Free (Firebase Auth free tier: 10K verifications/month) Output: Complete authentication system with multiple providers
Design a Scalable Database for Your SaaS
Firestore is a NoSQL document database. It works differently from traditional SQL databases - and if you model your data wrong, you'll hit performance walls and high bills. This module teaches you the patterns that work for SaaS products at scale. Time: Day 6 Tools: Firebase Console, Firestore Cost: Free (50K reads/day, 20K writes/day, 1 GiB storage on free tier) Output: Complete data model with collections, schemas, rules, and indexes
Ship Your SaaS to the World
Deployment is where your app goes from localhost to a live URL that anyone in the world can access. In this module, you'll set up CI/CD with Firebase App Hosting, configure environments (dev + production), set up custom domains, and understand the deployment pipeline. Time: Day 7 Tools: Firebase App Hosting, GitHub, Google Cloud Cost: Free tier generous; Blaze plan pay-as-you-go Output: Live app on a custom domain with automated deployments
Integrate Payment Gateways and Start Earning Revenue
No revenue = no SaaS business. This module covers integrating three payment gateways - PayFast (South Africa/Africa), Paddle (global with tax handling), and Stripe (global standard). You'll implement subscription management, webhook handling, and payment status tracking. Time: Day 8 Tools: PayFast, Paddle, Stripe, Firebase Functions Cost: Transaction fees only (no upfront cost) Output: Working subscription payments with webhook handling
Transactional Emails with Resend
Email is how your SaaS communicates with users outside the app - welcome emails, payment receipts, feature announcements, and more. This module covers setting up Resend for transactional email delivery. Time: Day 9 Tools: Resend, React Email Cost: Free (3,000 emails/month on free tier) Output: Complete email notification system
Add Intelligence to Your SaaS with Google Genkit + Gemini
AI features are the differentiator that makes your SaaS stand out. Using Google Genkit and Gemini, you can add intelligent features - text analysis, content generation, smart recommendations, image understanding - without needing a machine learning background. Time: Day 10 Tools: Google Genkit, Gemini AI, Firebase Cost: Gemini free tier is generous (15 RPM for Gemini Pro) Output: AI-powered features integrated into your SaaS
Polish, Optimize, and Launch with Confidence
Your app is built. Now it's time to harden it for production - error handling, performance optimization, analytics, SEO, and launch preparation. This module ensures your SaaS is ready for real users and real money. Time: Day 10 (continued) Tools: Firebase, Google Analytics, Screenshots.pro, Creatify Cost: Free (optional paid tools for marketing) Output: Production-hardened SaaS ready for launch
Build and Launch Your SaaS Product
This is it - the culmination of everything you've learned. In this capstone, you will build and launch a complete SaaS product from scratch using the full AI Founder Lab workflow. This is not a hypothetical exercise. You will: Choose a real problem to solve Build a real product Deploy to a real domain Accept real payments Acquire real users
Transitioning Your Development Environment
Firebase Studio is being sunset. Google has announced a one-year transition period with a hard shutdown on March 22, 2027. This module walks you through migrating your existing projects and adjusting your development workflow to use Google Antigravity - the next-generation agentic IDE that replaces Firebase Studio for code-first development. Your live apps are NOT affected. Firebase services (Firestore, Auth, App Hosting, Storage, Functions) continue running normally. Only the browser-based IDE (Firebase Studio) is going away.
Pricing
Simple, founder-friendly pricing
Start free. Upgrade as you build.

Meet the founder
Oliver Black
Creator of AI Founder Lab. A cloud and software engineer with experience at Amazon, helping non-technical founders turn ideas into real SaaS products using AI-assisted development.
Read my story